Social Media Wall.
The Social Media Wall is a touch interactive wall allowing the customer to communicate and interact with fellow social media participants at an event, launch, presentation or simply in a lobby where one can post and view made social media entries or browse through previous posts. This can be a tweet wall as pictured below, or you can aggregate and curate from Facebook profiles/pages. Twitter accounts/hashtags, Instagram accounts/hashtags, youtube channels, Pinterest accounts/boards,
The Social Media Wall can help you see, in real time, the reactions and gain insight into crowd’s reaction using either Twitter, Youtube, Facebook or Pinterest. Trending terms can be visualised as well.
You prepare by letting everyone know the #hashtag you would like them to use on your marketing material. Your guests are visually encouraged to send tweets/pictures or even videos during your event.
The messages will appear on your Social Media Wall, as they are sent, encouraging audience participation and promoting your event/product/brand as it happens.
View a video of the touch interactive tweet walll in action at New Era’s Soho store (0:47-0:58).
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